San Francisco Based Startup ‘Brightloom’ Applies Technology and Help Restaurants to Enhance Customer Experience
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Round of funding: Corporate Round
Founder/ CEO: David Friedberg, Tim Young
Funding: $30.5M
Headquarter: San Francisco, USA
Brightloom is a restaurant technology company that provides end-to-end, cloud-based software as a service platform that weaves digital solutions into the entire guest experience. Brightloom’s configurable technology suite combines convenience (digital ordering channels), personal connection (personalized marketing), and engagement (loyalty) for restaurant brands in today’s new digital era. Brightloom was originally incubated as a technology-powered fast-casual restaurant concept (eatsa).
Earlier this year, Brightloom struck a deal with Starbucks. “Brightloom plans on making available the software solutions to Starbucks’ global license partners and will open this platform up to the entire restaurant industry of merchants,” Starbucks said in a statement. “Starbucks will continue to drive software development of the Starbucks digital flywheel for all its company-operated markets.” Eventually, this open-source platform could help connect countless restaurants with potential customers, “particularly valuable given the recent hypergrowth of mobile ordering and third-party delivery platforms,” the company stated.
Brightloom’s services will also help run Starbucks’ own popular rewards program and its in-store pickup orders placed online.
Suprotik Sinha is the Content Writer with Synkrama Technologies. He writes about technologies and startups in the global enterprise space. An animal lover, Suprotik, is a postgraduate from Symbiosis Institute of Mass Communication (SIMC) Pune. He carries 6+ years of experience in Content Writing, and he also worked in mainstream broadcast media, where he worked as a Journalist with Ibn7 ( now known as News18 India) and Zee Media in Mumbai.
About the author
Suprotik Sinha is the Content Writer with Synkrama Technologies. He writes about technologies and startups in the global enterprise space. An animal lover, Suprotik, is a postgraduate from Symbiosis Institute of Mass Communication (SIMC) Pune. He carries 6+ years of experience in Content Writing, and he also worked in mainstream broadcast media, where he worked as a Journalist with Ibn7 ( now known as News18 India) and Zee Media in Mumbai.
