Mumbai Based Startup ‘CASHe’ Utilizes Sophisticated Algorithms & Machine Learning Capabilities To Deliver The Unmatched Lending Experience To Customers
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Launched in: 2016
Founders: V Raman Kumar
Total funding: $3.8 Mn
Key investors: Aeries Group, TSLC Pte, Florentree represented by Mathew Cyriac and others
CASHe has developed a patented credit scoring system, called social loan quotient (SLQ), to provide short-term, unsecured loans to salaried individuals. The SLQ calculates the customer’s credit score from several data points obtained from his/her smartphone that gives insights into his/her willingness and ability to repay the loan.
CASHe has built a reputation of being a disruptor to the conventional credit rating systems by bringing in their alternate credit scoring algorithms and, along with it, has built mobility, transparency, agility, and a soft human touch when required while serving their customers. Their offered products: Instant Loans – the widest range of instant, short-term personal loans for all financial needs; BuddyTransfer – a smarter way to transfer money directly from the app to your friends; Loyalty Rewards Program – Enjoy exclusive benefits from their Crown Rewards Program; Secure Your Loans – secure your loans with must-have insurance policies to cover your financial liabilities; Loans For You – they have a loan that serves all your needs.
Currently, most companies charge a hefty interest amount, and it becomes a burden for customers; therefore, startups like CASHe offer a much affordable option to repay the loan. In the coming days, it will be interesting to see many startups stepping into the fintech sector.
Suprotik Sinha is the Content Writer with Synkrama Technologies. He writes about technologies and startups in the global enterprise space. An animal lover, Suprotik, is a postgraduate from Symbiosis Institute of Mass Communication (SIMC) Pune. He carries 6+ years of experience in Content Writing, and he also worked in mainstream broadcast media, where he worked as a Journalist with Ibn7 ( now known as News18 India) and Zee Media in Mumbai.