FirstCry an Online Shopping Store Which Offers a Range of Baby Care Products and Toys

FirstCry an Online Shopping Store Which Offers a Range of Baby Care Products and Toys

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Founding date: 2010
Founders: Amitava Saha, Prashant Jadhav, Sanket Hattimattur, Supam Maheshwari
Hub Tags: Unicorn
Headquarter: Pune, India
Merger of: BabyOye (Mahindra Group)

FirstCry is an e-commerce platform that offers more than two lakh baby and kids products from 6000 brands across categories, including diapering, toys, clothes, accessories, and more. FirstCry might become the first baby care start-up to join the unicorn club. It caters to its buyers’ needs (mothers buying for their kids) from before the kid is born up to his/her early teens. FirstCry has developed an app that enables customers to browse and order products online, similar to other e-commerce applications.

The company provides the best of the products and brands at the best prices with a quality online shopping experience, fast and reliable delivery service, and prompt customer care. The company also supplies products for mothers, including personal maternity care, accessories, and other products.

In just ten years, the startup has shown tremendous growth, and currently, it is one of India’s most reputed brands. There are other brands available like Hamleys, but that is based in the UK. FirstCry became the first Indian ‘Baby Care’ company that got recognition worldwide. And all its products come with the tag of Made in India.

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